It is a training program that aims to use applications and utilities that provide a continuous flow of visitors by moving the site to the top as a result of searches on search engines such as Google. Search Engine Optimization (SEO) increases your traffic to and from websites, allowing your target audience to find you and therefore increasing your profitability. By participating in this training, you can learn how to move your website, products and services to the top of the search results with SEO, the new name of Search Engine Optimization.
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Who Should Attend
Anyone who wants to bring their websites to more people and move them to the top of search engines, advertising and marketing experts of companies, those who want to become SEO experts, those who are SEO experts but think they do not have enough knowledge, web developers, e-commerce managers, freelance account managers.
Education Content
- Login Register your site with Google
- Dynamically structured Meta Tag creation and analysis
- Using Google Webmaster Tool
- Create a sitemap
- Promoting on-site images to Google
- What is Google PageRank?
- How to increase PageRank?
- Google bots
- SEO Tools
- Keyword Tools, Selection and Density
- On-Site and Off-Site SEO
- The importance of hyper text link building
- Backlink concept and usage
- Where can I get backlinks?
- Link exchanges and SEO
- Directory, toplist registration operations
- Alternative hit sources
- Visitor source research and acquisition
- Paid, free traffic sources
- W3C standards
- What is the Smart Link System (.htaccess)?
- Site SEO analysis
- Keyword analysis
- Site code structure analysis
- Examination of faulty sample sites and solutions
- The importance of relationships with other sites
